Coming Up


10am – 3pm
Friday 23rd March
Hampton, Victoria.

Branding Your Brilliance – a one day workshop to Discover The Essence of You and Your Brand

You Have So Much To Give That Brings Value and Is Essential, But How Do You Get Your Message Out?

Many of my clients are confused and torn by their desire to help clients solve their problems, their desire to run a profitable business and their desire to live their life to purpose.

They spend their days rushing here and there, distracted by urgent and important tasks, and at the end of the day the pile of emails, bills, invoices phone calls, and projects that still need to be taken care of robs them of their energy, focus, and peace of mind. They feel overwhelmed and exhausted, frustrated that for all their efforts their business isn’t turning out quite as they expected.

Maybe you can relate to the real problem, which is, that since you are not crystal clear on what you really want to be and do, and who you want to work with you end up catching minnows in a pool with your competitors. However, when you go through the simple process of Branding Your Brilliance with me, you suddenly end up in a spacious place, attracting clients who really want your services (and will find a way to pay for it), and because you are no longer overwhelmed with ’stuff’ coming at you from all angles, you also have the freedom to grow both inside and outside of your business; spending time with friends and family and exploring new projects and opportunities, not because you should, but because they feel good

What if You Were So Clear About Your Purpose and Message That You Could Attract Ideal Clients Easily and Effortlessly?

During the 1-Day Branding Your Brilliance Workshop you’ll discover:-

  • Your Heart of Gold: the perfect combination of purpose and profitability
  • Your Unique Brilliance: the magic ingredient that really makes you and your work stand out from the crowd
  • The Truth About Your Target Market: how to connect with the people who have the money and need for your product or service, and are ready for action
  • Your Essential Message: the thing that will resonate with your ideal clients so you get paid to do more of the things you love

AND… you’ll get the opportunity to test it on other business owners and network with a small group of like-minded business owners.

The results will speak for themselves:-

I’m a copywriter, so my job is helping businesses communicate their message. Not only did I get great value myself out of the workshop, honing in on my ‘heart of gold’ and reinvigorating my joy in what I do, I also work with many business owners who just don’t know what they really want to be and do… and, especially if they’ve been in business for a while, they may have lost the enthusiasm that got them started in the first place. That’s why their websites, brochures, and message sounds flat and uninspired:- because they really don’t care, as long as they are generating income.

At the workshop, I noticed that as people uncovered their ‘heart of gold’ everything changed, and they were ready to go out and attract their ideal clients, do the work they love, and generate more income and opportunities than they ever imagined.

I think the Branding Your Brilliance Workshop is essential for everyone who is asking, “How can I create an inspiring business that fulfils my needs and makes a difference?” or “Do I really care about this business anymore?” Jack will help you find your ‘heart of gold’ and take your business to a whole new level.

— Debra Hilton, Hilton Copywriting

So…What Is a Branding Your Brilliance Workshop?

  • The Branding Your Brilliance Workshop runs from 10.00am-3.00pm with a short break for lunch and networking.
  • Your group will consist of 6-8 like-minded business owners, so that everyone has ample opportunity to be in the spotlight
  • Jack Middleton will guide you through some probing questions about yourself and your business as a group, and then you will each have the opportunity to share your answers and get clarity. You’ll also be able to test your ideas on other members of the group and hone your message through their responses, experience, and the internal shift in your own feelings and attitude to your business.
  • At the end of the day, you will have total clarity on your ‘heart of gold’ and be ready to take your business to a whole new level of success without compromising your commitment to family, health, and your other personal goals.

Join Us the next Branding Your Brilliance workshop and discover the clarity, purpose and direction you’ve been looking for.

Branding Your Brilliance

Friday 23rd March

10am – 3pm
Hampton, Vic.

Your investment ; $125
Incl. lunch and refreshments.

Branding Your Brilliance

10am – 3pm
Saturday 12th May (possible)
Townsville, Qld.

Your investment ; $125
Incl. lunch and refreshments.

Learn More About Jack

As a strategic brand consultant I’ve been building brands from the inside out for almost 20 years.

I’ve worked with companies of all shapes and sizes including Oxfam, The Big Issue, Yorkshire Water and The Co-operative Bank as well as some very talented entreprenuers.

I’ve woken up to see my work featured on the front page of every national newspaper in the UK, travelled to Tanzania with ten brilliant teenagers looking to expose the truth about Third World Debt and became one of the first 12 people in the world to receive an “ethical MBA”.

I have a passion for putting purpose first and since my career began I’ve been working to help businesses understand their authentic gifts, align their brand and, as a result, build customer relationships that move beyond product benefits, price and service.

I love bringing people together, building partnerships and learning from each other. I love great design, Grand Designs and those gorgeous splodgy designs my kids bring home from kinder.

But ultimately, and perhaps most importantly, my work is about alignment and connection; bringing your unique philosophy to life in everything you do, building a profoundly powerful connection between you, your community and your customers.

It’s about turning your vision into your everyday business reality, activating your ideas and working together to share them with the world.